SPI
Sales Preference Indicator
A focused assessment of the behaviours behind effective selling — providing valuable insights to support both hiring decisions and ongoing development in sales-focused roles.
Unlocking Sales Potential
In the fast-moving world of sales, recognising an individual's natural strengths and working preferences can make all the difference in unlocking their full potential.
The Sales Preference Indicator (SPI) is a carefully crafted tool that explores the behaviours behind effective selling, providing valuable insights to support both hiring decisions and ongoing development in sales-focused roles.
What It Measures
Adaptive Selling Techniques
How readily an individual adjusts their approach in response to a customer's needs and reactions.
Emotional Objectivity & Resilience
The ability to stay composed and grounded, particularly when navigating rejection or difficult sales situations.
Relationship Building
Comfort with sociability, networking and cultivating long-term client relationships.
Sales Focus Assessment
Whether an individual leans toward a self-focused or organisation-focused mindset — supporting alignment with company objectives.
Assertiveness Analysis
The drive and confidence needed to close deals — a key ingredient of sales success.
When to Use the SPI
Selection
Identify candidates whose behavioural preferences align with the demands of sales-focused roles.
Development
Sharpen sales approach by leveraging strengths and addressing development areas with targeted feedback.
Screening
Efficiently screen for the natural strengths and working preferences associated with effective selling.
Practical, Sales-Focused Insight
Comprehensive Reporting
In-depth insights into how an individual approaches a range of sales behaviours, with practical guidance for leveraging strengths and addressing development areas.
Smarter Selection
Focuses on the behaviours that genuinely influence sales outcomes — helping you identify candidates best suited to roles where negotiation and influence are central.
Targeted Skill Development
Feedback that enables individuals and teams to sharpen their sales approach, supporting continuous growth and stronger performance over time.
Administration Options
On-Screen
Supervised or unsupervised digital administration
Duration: Around 15 minutes to complete
Ready to Use the SPI?
Identify the behaviours that drive sales success — for smarter selection, sharper development and stronger performance.